ADA Compliance Tools - Web Propulsion

Opening the Digital Door
for Everyone

We’re excited to announce our web accessibility partnership with accessiBe, which gives clients additional tools to improve website accessibility, demonstrate a commitment to inclusion, and help mitigate accessibility-related risk.

Why web accessibility matters

1 in 4 people in the US has a disability. Legislation is in place to prevent discrimination and ensure people with disabilities have equal access to content and services. Web accessibility helps ensure that people with disabilities can access and engage with your website, app, and other digital content.

Accessibility as part of your digital strategy

Businesses that serve the public have responsibilities under the Americans with Disabilities Act (ADA) to provide people with disabilities equal access to their goods and services, including those offered online. The Web Content Accessibility Guidelines (WCAG) provide widely recognized technical standards for evaluating and improving website accessibility. Following accessibility best practices can help businesses identify barriers, improve usability, and reduce accessibility-related risk.

Choosing accessiBe as our partner

accessiBe provides automated accessibility tools designed to help identify and address certain accessibility barriers. Automated tools can be an important component of an accessibility strategy, but no automated solution should be viewed as a substitute for ongoing accessibility review, testing and remediation.

The session-based accessibility widget allows visitors to select from a variety of accessibility profiles and interface adjustments based on their individual needs and preferences. These tools can help improve the usability of website content for people who use assistive technologies or require specific visual, navigation, or content adjustments.

accessiBe states that its technology is developed with input from people with disabilities and accessibility professionals. When used as part of a broader accessibility strategy, these tools can help businesses improve the accessibility and usability of their websites for a wider range of visitors.

The accessible business advantage

Having an accessible website comes with many benefits for your business:

Expand your audience reach: Tap into the 25% of the population that could be locked out of your business.
Increase organic traffic and web performance: Properly formatted structure and image descriptions make your website SEO-optimized, driving increased traffic and engagement.
Enhance the user experience for all visitors: Accessible websites are designed in a way that reduces confusion and provides a more seamless UX for all users.
Improve your brand reputation: An accessible website demonstrates your commitment to inclusion and social responsibility.
Help reduce accessibility-related risk: Taking proactive steps to identify and address accessibility barriers demonstrates a commitment to accessibility and can help reduce the business and legal risks associated with inaccessible digital content.